Thursday at the AHIP Conference

Thursday at the AHIP Conference

Overall, conference turnout was encouraging. I spoke to one of the AHIP board members on Thursday and he reported that the attendance was higher than in recent years.  For me, the number of vendors seemed lower, but the overall mood from the booths was upbeat and more optimistic than last year(anecdotal but overwhelming.) People seem […]

Wednesday at the AHIP Conference

Wednesday at the AHIP Conference

I can summarize Wednesday at AHIP in one phrase: the MeDecision party. You could certainly question the ROI, but it was pretty top shelf at a time when spending money on big, splashy healthcare marketing events is in perpetual ebb. A  great venue to catch up with colleagues and partners, but conversations were held at a level […]

AHIP Conference This Week

AHIP Conference This Week

  For those of us who sell to payers, AHIP’s big annual blowout is perhaps the largest, best single opportunity of the year. It’s an ideal confluence of customers, industry news and a glimpse into the fomenting trends(e.g., new reimbursement models, interpretation of HCR), and the chance to catch up with friends, colleagues and contemporaries. […]